How Innovators Use Google Plus Hangouts

Sunny Cadwallader has a unique niche on Google Plus.  She’s using athlete interviews in Hangouts on her sports website and re-posting on Google Plus.  It’s in connection with the NFL which recently began using Hangouts with Draft Day.

Her tagline on G+ is “Sports-social media writer, curator and Jill-of-all-trades in social media” 

Her occupation is listed as  “Sports-Social Media journalist, curator”

Sunny has combined social media with her love of sports and the NFL Draft #MyDraftDay on Google +.  I’m fascinated!

Embedded here is a Google+ post as an example.  You’ll need to click on Sunny’s website to watch the videos – no registration required.

Sunny can be reached on Google+ Here.  Her website Here. Click on her website in the G+ post to go directly to her website and read this entire blog article plus all her other interviews with draft candidates. If you are a sports fan, this is a must see Hangout and website.

We can never imagine how Google Plus Hangouts can and will be used.  

It is still being defined.

Sunny CadwalladerThis is sterling example of how Sunny Cadwallader uses her talents as a sports curator to showcase athletes being considered for the NFL Draft.


Sunny is now one of my favorite innovators on Google Plus.

 A share of the G+ post by +Ronnie Bencer,  The Hangout Helper shows the power of G+ in sharing.  There are more Comments on the share which is part of the G+ benefit. Shares on Google Plus are very important.  If you post and no one comments, that’s fine.  Don’t feel lonely.  If someone +1s or shares your content, feel the Google Love.  If someone writes a blog post about you . . . well, then, do a dance. 

Ronnie’s share currently has 28 comments and 6 shares from his post.  Now that’s Google Love!

And, then . . . if another Influencer comments on your post – live links below.

Scott's comment

Scott’s comment is important because of what he said, “[Sunny’s} post should be required reading for anyone wanting to keep a finger on the pulse of where Google wants to drive this ship”.  Pay attention.  I see people everyday who’ve embraced this platform and become someone they never intended but found an opportunity to shine on Google Plus.

The commentor, Scott Scowcroft, applies the #TST (The SCOTT Treatment) to “teaching” Hangout videos of varying lengths, – 10 minutes to over an hour – edits them for the speaker/author down to promos or easily digestible 2-3 minute segments.  Scott has a knack for adding music and transitions at just the right place to make the point and doesn’t lose the message.  

Widely respected for this talent, I’m not sure Scott started out to be an Influencer or Grand Video Editor he has become, I could be wrong.  However,  it is certainly what we depend on him for now – producing great quality shorts. His community has grown from his writing, video editing and weekly Hangouts with co-host, the lovely +Jessica Dewell on the +Jess+Scott+You show.  Even though it is out of most of our time zones (Pacific – late evening), people will show up from all over the world in all time zones to catch it live.  They have the best guests and the best followers/commentors on their show.  I am one so I know this.  I get to interact with them.  Just lovely!

These are just two examples of what’s happening on Google Plus today.  Come on over to watch and learn.  We’d love to have you.  Need help at first, just ask.  It is a very helpful place.  You can find me at

Hope you enjoy Sunny’s website and her G+ post!  Click on over to Scott Scowcroft and see what he’s up to as well.

Are Facebook Ads Missing Your Target Audience? by Joe Spake

Graceland-2In his latest blog post, Joe Spake, co-founder of Social Web Learning makes very interesting points about Facebook pages News Feed reach.  He’s asking if Facebook is missing your fan base when Facebook decides who of your followers/fans sees your status updates on your page.

After watching the video  Facebook Fraud, Joe checked his stats to find surprising results.  His article shows you how he found the information.  Read more by clicking the link to Joe’s blog post below.  You’ll be checking your stats to see if it is happening to your page.

Small business – is Facebook Missing Your Target.

Interesting read.  Great insights, thanks Joe.  You can find all Joe’s contact info and social media channels on his blog Joe Spake’s Weblog

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Frustrated with Facebook Changes???

Many of us are.  However if you attended the in-depth Facebook Marketing Success Systems you found that using the Power Editor and setting up a Facebook marketing budget a bit complicated.  Mixed reviews show that for some social media managers, advertising campaigns inside Facebook are working beautifully.  For smaller businesses it seems to be a hit both for the learning curve and financially.



Want answers, join Mari Smith February 24th for answers.  Social Profit Systems 2014 promises to be very interesting and I’m betting Mari answers questions and will help us understand Facebook changes and how to use them to our advantage.  I hope you’ll join us.

Click here for further details and to register for this free two hour webinar.  Join us!


Pinterest for Real Estate Agents

Fabulous beginner Pinterest webinar by Kim (Wood) Salmons at The Tech Byte – free. The Tech Byte is an affiliate of my real estate school and I’ve posted this video there but if you’re just starting out with Pinterest or you want to know if it’s important that you do get started – this is the video for you.

You’ll love Kim’s style. She begins with the basics so you won’t be intimidated if you’re (like me) a bit behind the curve about Pinterest. Real estate related but you’ll learn a lot no matter what business you’re in. If real estate is your primary business and you’re not using Pinterest, this is a must see!

Kim offers a handy check list you can download on The Tech Byte page you’ll be taken to when you click the video below.  Enjoy!

Pinterest for Real Estate Agents

Update Your YouTube Channel!

I’m not a YouTuber.  You may not be either.  I have a channel that before today was in the name of my blog.  I used it to practice my video magic (there is none – exaggeration to make a point) and comment on other’s videos and sometimes during Google Hangout on Air presentations.  Only.  All videos there are private and unlisted.

How frustrating for YouTube to constantly ask me to change my channel name and connect it to my G+ profile.  That’s not what I wanted so ignored the insistent demand.

Now I realize that if I don’t make and accept the necessary changes, I am unable to properly comment and take part in a Hangout.  Yesterday, I was ask a question directly by the Hangout presenter and ask to answer in the comments.  The presenter thought I’d refused to answer.  Ugh!

Even if you’re not an active YouTuber but you have an account, you need to be aware of the consequences of not following whatever direction Google/YouTube is taking us.  Click on the image below to find out more.

I don’t like it but I found it necessary because I’m interested in Google Hangouts, how they work and want the information Hangouts offer.


Be sure to check all your settings and the channel is viewed as you wish.

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